From Baby Boomers to Generation Z: on many shop floors, four generations work side by side. This creates richness, but also friction. In this episode, Bart speaks with Herman Konings, trend analyst and author, about the deeper dynamics behind generational differences. Herman demonstrates how demographics, upbringing, and social events shape each generation differently — and how that trickles down into how people collaborate, communicate, and make choices. They debunk popular clichés while identifying real differences, from the search for meaning among Millennials to the hyper-individualism of Generation Z. You will discover why generational thinking is more than just marketing, and how you as an employer or leader can build bridges without losing yourself in stereotypes. An episode full of insight, humor, and direction.